Legal Document

l44 ceo Privacy Policy

This policy details our full and transparent commitment to how your personal information is collected, used, and kept secure.

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bKash · Nagad Secure Payments
Last Updated: January 2025
Section 1

Introduction and Scope

This Privacy Policy ("Policy") applies to the l44 ceo platform and all associated services. When you register, log in, or use any service on l44 ceo, you are considered to have voluntarily agreed to the terms of this Policy.

Our primary goal is to ensure the highest level of protection for your personal information and to maintain complete transparency in how it is used. l44 ceo believes that every user's right to privacy is fundamental, and protecting it is our responsibility.

This Policy is drawn up in accordance with applicable data protection regulations in Bangladesh and international best practices. For a full understanding of our service terms, please also read the Terms and Conditions page, which explains your rights and obligations in detail.

Section 2

What Information We Collect

l44 ceo collects two types of information from you: information you provide directly, and information generated automatically while you use the platform.

2.1 Information Provided Directly

  • Full name, date of birth, and nationality
  • Email address and mobile number
  • Username and password (stored in encrypted form)
  • National ID or passport details for identity verification
  • Payment information — bKash, Nagad, Rocket, or Upay account details
  • Any information provided when contacting our support team

2.2 Automatically Collected Information

  • IP address, browser type, and operating system
  • Platform activity logs — pages visited, session duration
  • Device identifier information
  • Data collected through cookies and similar tracking technologies
  • Transaction history — deposit, withdrawal, and betting records

2.3 Information Received from Third Parties

For identity verification, fraud prevention, or legal compliance purposes, l44 ceo may receive relevant information from trusted third-party service providers. The applicable legal framework is strictly followed when receiving such information.

Section 3

Purposes of Using Information

l44 ceo uses collected information only for specific and lawful purposes. Those purposes are clearly set out below:

3.1 Account and Service Management

  • Creating, verifying, and maintaining accounts
  • Processing transactions — completing deposits and withdrawals
  • Managing bonuses and promotional offers
  • Providing benefits under the VIP programme

3.2 Security and Fraud Prevention

  • Detecting and preventing unauthorised access
  • Monitoring and investigating suspicious transactions
  • Taking necessary steps to prevent money laundering
  • Ensuring the integrity and honesty of accounts

3.3 Customer Support and Communication

Your contact information is used to resolve your issues through our 24/7 live chat and email support service, send necessary notifications, and inform you of important service updates.

3.4 Legal and Regulatory Obligations

Information may be used to maintain records in compliance with applicable law, respond to lawful requests from government authorities, and protect the organisation's interests in any legal claims.

3.5 Service Improvement

Information is used for analytical purposes to improve platform performance, test new features, and further enhance the user experience.

Section 4

Information Disclosure and Sharing

l44 ceo never sells or commercially rents your personal information to third parties. However, information may be disclosed in the following limited circumstances:

4.1 Service Partners

Information is shared with trusted third parties who assist in providing specific services such as payment processing, technical infrastructure maintenance, identity verification, and risk assessment. These partners may use the information only for the specific contracted purpose.

4.2 Legal Requirements

Information may be disclosed to comply with court orders, lawful requests from government authorities, or obligations under applicable law. In such circumstances, only the information requested will be disclosed.

4.3 Business Transfers

In the event of a business merger, acquisition, or asset transfer, user information may be transferred. Users will be notified in a timely manner if such a change occurs.

Section 5

Cookies and Tracking Technologies

Cookies and similar technologies are used on the l44 ceo platform. Cookies are small text files stored on your device that help improve the platform's functionality and user experience.

5.1 Types of Cookies

  • Essential Cookies: Required to maintain login sessions and ensure security.
  • Functional Cookies: Remember your preferences and settings.
  • Analytics Cookies: Monitor platform usage to help improve service quality.

5.2 Cookie Controls

You can reject or delete non-essential cookies through your browser settings. Please note that disabling certain cookies may cause some platform features to not work properly.

Section 6

Data Retention and Security Measures

To protect your information, l44 ceo has implemented advanced technical and organisational measures in line with industry standards.

6.1 Technical Safeguards

  • All data transfers are secured through SSL encryption.
  • Passwords are stored using advanced hashing algorithms.
  • Sensitive data remains encrypted at rest.
  • Regular security audits and vulnerability assessments are conducted.
  • Firewalls and intrusion detection systems are active to prevent unauthorised access.

6.2 Organisational Safeguards

  • Only authorised staff may access personal information.
  • All staff receive training on privacy protection.
  • Data protection policies are regularly reviewed and updated.

6.3 Data Retention Period

Information is retained for as long as your account is active and as long as necessary to provide services. Certain information may be kept for a defined period after account closure to meet legal obligations. Financial records under anti-money laundering regulations are retained for the period required by the relevant law.

Section 7

Your Rights

l44 ceo respects your rights regarding your information and grants you the following rights:

7.1 Right of Access

You may request at any time to know what information l44 ceo holds about you. We will provide the relevant information in a timely manner.

7.2 Right to Rectification

If any of your information is incorrect or incomplete, you may request a correction. This can be done through account settings or by contacting our support team.

7.3 Right to Erasure

In certain circumstances you may request that your information be deleted. However, information required to meet legal obligations may fall outside the scope of this right.

7.4 Right to Restrict Processing

In certain cases you have the right to request that the use of your information be limited. Our support team will provide you with full details on this matter.

7.5 Right to Data Portability

You may request your provided information in a structured, machine-readable format. Such requests will be processed within the prescribed timeframe.

7.6 How to Exercise Your Rights

To exercise any of the above rights, contact us via 24/7 live chat or email. After verifying your identity, we will process your request within the timeframe set by applicable law. To learn about responsible gaming and to manage your data and account, visit the Responsible Gaming section.

Section 8

Age Verification and Minor Protection

All casino and betting services on l44 ceo are for persons aged 21 and above only. We do not intentionally collect or process information from minors.

Age verification is mandatory at registration, and identity is confirmed via national ID or passport when required. If we become aware that information from a minor has been collected, it will be deleted immediately and the associated account will be closed.

Section 9

International Data Transfers

l44 ceo may work with servers and service partners located outside Bangladesh. Wherever information is transferred, the standards of this Privacy Policy are maintained in every case, and appropriate contractual arrangements are ensured to protect the data.

Despite differences in regulations across countries, l44 ceo is committed to ensuring the highest standard of data protection. Contact our support team for more information about international data transfers.

Section 10

Policy Changes and Updates

l44 ceo may periodically review and update this Privacy Policy. Users will be notified of significant changes via their registered email or through a notification on the platform.

Continued use of the platform after an update will be considered your agreement to the terms of the new policy. You are therefore advised to visit this page regularly. The "Last Updated" date at the top of the page will always indicate the most recent version.

If you have any questions about this Policy, visit the About Us page to learn more and get in touch, where a detailed description of our services is available.

Section 11

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, contact us directly. Our data protection team is always ready to assist in both Bengali and English.

Live Chat

Get instant help via direct 24/7 chat — in Bengali and English.

Email

Email us for privacy-related requests:

[email protected]

For quick answers to common questions, visit our Frequently Asked Questions (FAQ) page — it has detailed information on accounts, payments, and bonuses.